Archive for January, 2010

F.D.A. Aims at Doctors’ Drug Pitches

Sunday, January 31st, 2010

Dr. Leslie Baumann’s comments in the media about an antiwrinkle drug violated restrictions on drug promotion, the agency said, in what is believed to be the first time an individual researcher was warned.



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Editorial Shake-Up as Harper’s Tries to Stabilize in a Downturn

Sunday, January 31st, 2010

The publisher and main benefactor raises concerns that the magazine, a nonprofit supported by his foundation, is becoming irrelevant.



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Can YouTube Rake in Google-Size Revenue?

Sunday, January 31st, 2010

NEW YORK (AdAge.com) — YouTube is the world's No. 2 search engine — behind only its parent company's search engine, Google.com — but does that mean it can monetize like one?



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The Importance of Being Ernie

Saturday, January 30th, 2010

The Fox 5 anchor has won a lot of fans during his three decades on the air, and he doesn’t want to be remembered for a certain off-the-cuff remark about a chicken.



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Steve Jobs and the Economics of Elitism

Saturday, January 30th, 2010

In the universe of Steve Jobs, personal vision trumps the wisdom of the crowd. He’s ready when he thinks we’re ready.



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Court Finds Vivendi Liable for Misleading Investors

Friday, January 29th, 2010

Lawyers for investors said that the potential payout in the case could total $9.3 billion.



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Open minded

Friday, January 29th, 2010

Sarah Beeny isn’t just expert at developing property but also websites, enthused by the internet’s ability to open markets to the general public, an attitude she wishes others took


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Open minded

Friday, January 29th, 2010

Sarah Beeny isn’t just expert at developing property but also websites, enthused by the internet’s ability to open markets to the general public, an attitude she wishes others took


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See the real Europe with Rail Europe

Deutsch Loses Prevacid Account to Euro

Friday, January 29th, 2010

NEW YORK (AdAge.com) — Interpublic Group of Cos.' Deutsch, New York, has lost another key account: ad duties for Novartis' heartburn medication brand Prevacid.



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Schools Food Trust to launch canteen makeover campaign

Friday, January 29th, 2010

The School Food Trust is to launch an integrated campaign to promote school canteens as the ideal place to eat school meals.


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