Advertising and Marketing Trend News
May 24, 2013 8:08 am

Nestle Says None Of Its Ad Agencies Are Safe [THE BRIEF]

Nestle

Good morning, AdLand. Here’s what you need to know today:

Nestle USA and new CEO Paul Grimwood launched a full agency review for media and digital planning and buying. If shops feel nervous, they should be. A source told Ad Age that “Everybody is under the microscope right now.”

Citigroup’s CMO Michelle Peluso is leaving to become the CEO of Gilt.

Droga5 and Newcastle Brown Ale launched a “No Bollucks” campaign. The Facebook app helps people call their friends’ picture posts out for what they really are. Pretentious.

R/GA just opened an office in Austin.

H&M is going to start collecting customers’ old clothes.

These are the trends Digiday thinks publishers will drop come 2013.

MDC Partners estimates 5 to 7 percent growth in 2013.

Previously on Business Insider Advertising:

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